Business team reviewing operational information on a screen
ICI49 / AI services

AI business development

Less time digging. Better prepared conversations.

Give your sales team a clearer picture of who to call, what matters to that account and where the opportunity sits. We build practical research and follow-up tools for the people who bring in business.

01

Prepare the rep, don't replace the relationship

Outside sales reps rarely have unlimited time to research an account before a visit. Useful details can be scattered across company websites, order reports and notes. We bring that information into a briefing the rep can actually use.

The goal is not to generate more generic outreach. It is to help someone understand the company's leadership, capabilities, recent activity and likely fit before having a real conversation.

  • Account and leadership research before a call or visit
  • Briefings that connect a prospect's needs to your capabilities
  • Customer alerts based on overdue or off-trend orders
  • Ranked opportunities from your order history
  • Follow-up drafts grounded in the rep's own notes
02

Look beyond new prospects

Your existing customer history can reveal where attention is needed. A regular account may be overdue for an order, buying below its usual pattern or a good fit for capacity you have available now.

We build tools that turn a long report into a short list for action. The team can review the underlying account information before choosing who to call. An alert is a prompt to investigate, not proof that a customer is leaving.

03

Build around a real revenue bottleneck

We start with the task that delays action: researching a new contact, preparing an account plan or finding opportunities in a report. Your team helps define what a useful answer needs to contain and what sources it should rely on.

We test against real accounts and keep uncertain information visible. Customer-facing messages remain subject to review. Success can mean less research time or quicker follow-up; sales results still depend on the offer, timing and relationship.

From our work

85% less time mining for opportunities

A large global sales team was spending days researching, verifying and planning before acting on a new contact. We built a tool that identifies which conversations to have and where the business opportunities exist. The team reported an 85% reduction in opportunity-mining time. Separately, a manufacturer's order-history tool helped rank opportunities during a four-week window of spare machine capacity.

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Common questions

Is this just an automated cold-email tool?

No. Our work centres on research, account insight and practical preparation. Reps decide how to approach a customer and approve anything sent in their name.

Do we need a new CRM?

Not necessarily. We first look at the reports and systems you already use. The right starting point may be a workflow around an existing export rather than a replacement platform.

Who is this most useful for?

Teams with repeatable research or account-review work, including distributors, manufacturers and businesses with outside sales reps. We assess the specific task before recommending a project.

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Find your best first step.

Bring your challenge to a free 30-minute consultation. Start with a workshop, a one-task pilot or a larger project scoped around your business.